June 2026
June is intentional, not incidental. The timing is deliberate and so is the red.
Incidents of domestic violence spike in June. It is when support is needed most. Holidays, EOFY, political landscapes, sporting events and financial pressure all contribute. Now more than ever the world needs a cause that brings us together and unites us.
Domestic violence can be difficult to talk about for those affected and for those who aren't. Red for a Reason creates the space to start that conversation and confront the silence, gently.
Red lips are always intentional and never invisible, just like this campaign. Intentionally visible, making an iconic red lip symbolic of solidarity and support.
Red for a Reason is the reason for change. There is no good reason not to join in.